SEO Dirty Secret #1

--> Results	Optimization Articles
--> Services	Domain Development
--> Prices	SEO Experiments
--> About	Contact
--> Home

SEO Dirty Secret #1
	Let me start in saying that what I am about to reveal is not considered a "common practice" by all seo optmizers. I know some in the industry will read this and will want to retort, but this is just one person's opinion, and whether you like it or not, it is the truth. When approached by people who don't perform seo, they often ask about what they are paying for. While the shortest answer is an optimized website and rankings in the search results, there is another activity going on. Nothing. That's right, sometimes you pay a monthly fee to an seo to do nothing. But sometimes, that's exactly what's needed. Many times when a keyphrase drops in ranking, it might be due to increased competition, it might be a topical subject that has recently gotten more attention, and sometimes the rankings slide a little bit because of a "tweak" in the Google algorithm. Just as in the analogy made about the car expert who fixes the car in 5 minutes but charges $500 to so do - it's because they know what to do. You're paying for the expertise of someone who has been in the trenches and has seen many times over, the outcomes of making knee-jerk reactions to a rankings slide. Now, if the rankings continue to tumble by more than 10 spots over a month, there may be other forces in play, but again, if you have a good seo expert in your arsenal, you'll have the expertise to know what to do in order to get your good rankings back. Enjoy the ride, Paul Bliss	Related Articles: SEO Dirty Secret #2 SEO Dirty Secret #3 Optimization Articles Feed